Your Dreams, Our Future.

Join the dynamic and diverse team at Shiseido Americas, a subsidiary of the world-renowned Shiseido Company Limited. Be a part of a portfolio of prestige beauty brands which includes Clé de Peau Beauté, Drunk Elephant, Dr. Dennis Gross Skincare, NARS, SHISEIDO and several prestige fragrance brands including Issey Miyake, Narciso Rodriguez and Tory Burch. At Shiseido Americas we value and celebrate human diversity, with a rich tapestry of employees from all backgrounds and experiences.

Headquartered in New York City with US offices and facilities located in New Jersey, Ohio, Texas and Florida, Shiseido Americas employs over 2,000 individuals in the US, Canada, and Latin America. Shiseido Americas is a hub of talent and innovation. Be inspired by the array of skills, knowledge, and integrity of your colleagues, and join our driving force as Shiseido continues its pursuit of beauty innovations for a better world.

At Shiseido Americas, we focus on our people. We strive to foster a collaborative workplace culture where creative thinking, inclusivity and unique diverse perspectives are celebrated in order to drive success for both our employees and the company as a whole. By prioritizing our team and promoting an open-minded environment, we push the boundaries of what's possible and bring new ideas to life.

JOB SUMMARY

The Senior Manager, Consumer Insights & Marketing Intelligence will play a role in driving the success of Shiseido Americas as a senior member of the CIMI team by bringing a richer and deeper understanding consumer behavior, trends and preferences to help shape and build the U.S. and Global brand strategies.  This high visibility role will partner with senior leadership to bring analytical rigor and consumer-centric, data-driven decision making to the forefront of driving brand growth.

The Senior Manager will be accountable driving the consumer insights roadmap to tackle key business questions and challenges.  They will provide insights on how the business can evolve, defend itself against competitors, and build market share.  This role will report to the VP of Consumer Insights & Marketing Intelligence, collaborating closely with U.S.-based Global Marketing, U.S. Marketing, U.S. Commercial/Sales, and several external vendor partners.

WHAT YOU WILL DO

• Develop and own the consumer insights project roadmap aligned to building and activating brand strategy for regional and global teams, including new product development, creative optimization, 360 marketing activations, category/channel expansion, etc.
• Lead and execute quantitative and qualitative research studies. Design vendor-led and DIY research including in-house survey design and programming, quotas and fielding and analysis/reporting, ensuring insights are clear and actionable.
• Manage foundational research programs including our 4C’s (Consumer, Category, Channel and Competitive) Study, Brand Equity Tracking and Category Segmentation
• Influence cross-functional teams, working closely alongside business partners to create brand strategies grounded in market data and consumer intelligence
• Deliver macro trends and foresights shaping the beauty category to uncover new opportunities and refine existing strategies
• Translate complex data into clear, compelling narratives that inform senior leaders and influence business strategies
• Connect the dots across separate customer data sets including custom research, analytics (market/retailer sales, CRM) and syndicated sources (social listening, shopper insights, trends) to answer key business questions
• Stay current on new research methodologies and tools and lead pilot programs to further advance the analytic and insights muscle in the organization
• Lead the development of a best-in-class consumer insights function that creates deep consumer relationships and global beauty brands
• You will perform other duties as assigned

WHO YOU ARE

• 6-8 years of experience in consumer insights, business intelligence and/or analytics departments.
• Understanding of Retail, FMCG, CPG, Luxury and/or Beauty industries including business related experience in marketing and product development, preferred.
• Expert analytical proficiency using syndicated data sources, customer data analytics, and quantitative and qualitative research methodologies.
• Strategic thinker who takes a broad view of the business, industry and consumers to anticipate and identify future opportunities.
• Thrives on collaboration, building trusted and respectful relationships, promoting the inclusion of diverse knowledge, skills and experiences to push boundaries.
• Highly self-motivated, self-starter, problem solver and intellectually curious.
• Agility to adapt to change and mobilize with shifting needs and demands.
• Detail oriented and strong project management skills and the ability to prioritize across multiple stakeholders.
• Experience leading a team and strong people management skills.
• Excellent written and verbal communication skills.
• Advanced Excel and PowerPoint skills required.

#LI-Hybrid #Nylaw

You may be asked to perform other duties needed to help drive to our vision, fulfill our mission and abide by our organization’s values.

What We Can Offer You

At Shiseido Americas, our pride extends beyond our rich legacy to our passionate and talented team that brings it to life every day. We recognize that without our people, innovation would not be possible. That's why we go above and beyond with our comprehensive benefits program to recognize our employees. With an array of options designed to give our employees peace of mind, our perks & benefits program is more than just a perk – it's an investment in our people's futures. Whether you're looking for comprehensive health coverage, retirement savings, or paid time off, our benefits have you covered! Check out a list of our Benefits and Perks offerings:

· Medical, Dental, & Vision Insurance

· Life and Disability Insurance

· Paid Time Off

· Paid Volunteer Days

· Paid Company Holidays

· Paid Parental Leave

· 401K with 6% Company Match

· Talent Development & Learning Programs

· Internal & International Mobility

· Product Discounts & Annual Gratis

· Employee Led Affinity Groups

· Tuition Reimbursement

The base pay for this position may vary based on geographic location. Actual base pay offered will be based on several factors including job-specific knowledge, education, skills, and depth of experience. In addition to base pay, we may offer additional forms of compensation as components of a total compensation package, including participation in our bonus program which features the ability to overachieve, in addition to a full range of competitive benefits.

Shiseido is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender identity, religion, sex, age, national origin, disability, veteran status, sexual orientation, genetic information or any other classification protected by Federal, State or Local law